16 Best Free Online CPC and CPM Calculator Websites

Here is a list of best free online CPC and CPM calculator websites. CPC or Cost Per Click is an important parameter in online advertising that signifies the cost borne by advertisers to get one click. CPM or Cost per Mille is another popular acronym in online advertising that signifies the amount advertisers spend to get one thousand impressions. In general, CPC is used in search engine advertising, whereas CPM is used for display advertising like banner ads. To calculate CPC and CPM values, users can use these online CPC and CPM calculator websites.

Through most of these websites, users can calculate both CPC and CPM values. Although, some websites can either calculate CPM or CPC. To calculate CPC, these websites require Ads Cost and Estimated number of clicks. To calculate CPM, these websites need Ads Cost and number of impression values. Besides this, these websites also offer tools to calculate Clickthrough Rate (CTR), Campaign Cost, Number of Clicks, etc. These websites also explain what are CPC and CPM and highlight the formula that they use to perform the calculation.

These websites also come with additional online calculators and tools like ROI, Price Quoting, Ad Calculator, Math Calculators, and more. Go through the list to know more about these websites.

My Favorite Online CPC and CPM Calculator Website:

omnicalculator.com is my favorite website as it can calculate both CPC and CPM values. Plus, it shows and explains the formula that it uses to calculate CPM and CPC values.

You can also check out lists of best free Online Mailto Link GeneratorOnline Burpee Calorie Calculator, and Online Strain Calculator websites.

Comparison Table:

Features/Website NamesCan perform both CPC and CPM calculationsShows Calculation FormulasAnswers common CPC and CPM queries
omnicalculator.com
convertcalculator.comx
theonlineadvertisingguide.comx
miniwebtool.comx
adtagmacros.com
calculatorbag.comx
adpushup.comx (only calculates CPC)x
prepostseo.comx (only calculates CPC)
searchenginereports.netx (only calculates CPM)
eonads.comx (only calculates CPM)xx
ecalculator.cox
clickfunnels.comx (only calculates CPM)x
smallseotools.comx (only calculates CPM)x
digitalbyserenity.com
thumbvista.comx (only calculates CPM)x
convoboss.comx

omnicalculator.com

omnicalculator.com is a free online CPC and CPM calculator website. Using this website, users can calculate the CPC and CPM based on the number of clicks, impressions, and advertising budget. It also explains the process of CPC and CPM calculation with examples. Plus, formulas to calculate CPC and CPM values are also provided by it.

This calculator also lets users calculate the Clickthrough Rate, Total Cost, and Number of Impressions values. Now, follow the below steps.

How to calculate CPC and CPM online using omnicalculator.com:

  • Start this website and select the CPC and CPM calculator.
  • After that, enter the Total Ads Cost, Number Of Clicks, and Number of Impressions values.
  • According to the submitted values, this calculator automatically starts the calculations and shows the CPC and CPM values.

Additional Features:

  • On this website, users also get additional calculators covering different fields like Maths, Physics, Sports, Ecology, Construction, Chemistry, and more.

Final Thoughts:

It is one of the best free online CPC and CPM calculator websites that can also be used to calculate the advertising budget and number of impressions.

Pros Cons
Can Calculate both CPM and CPC values
Can also calculate Advertising Budget, Number of Impressions, and CTR values
Shows CPM and CPC calculation examples and formulas

convertcalculator.com

convertcalculator.com is another free online CPC and CPM calculator website. This website is mainly used to create custom calculators of different types for websites and web pages. Although, it also offers prebuilt CPC, PCM, and CTR calculators. To perform CPC, users need to enter some input two values namely total amount spend and total measured clicks. In the case of CPM calculation, users need to enter the total amount spend and number of measured impressions. After the calculation, users can view the CPC and CPM values in USD. Now, follow the below steps.

How to perform CPC and CPM calculations online using convertercalculator.com:

  • Visit this website and access the CPC, CPM, and CTR calculator modules.
  • Next, one calculator at a time, and enter the required input values like total cost, number of impressions, number of clicks, etc.
  • Finally, view the calculated CPC and CPM values.

Additional Features:

  • This website also comes with additional tools like ROI, Price Quoting, Calculator Templates, Product Configurator, and more.

Final Thoughts:

It is another simple online CPC and CPM calculator website through which users can calculate CPC, CPM, and CTR values.

Pros Cons
Can Calculate CPM, CPC, and CTR values
Offers tools to create custom calculators
Shows CPC calculation formula

theonlineadvertisingguide.com

theonlineadvertisingguide.com is another free online CPC and CPM calculator website. It is a good website through which users can calculate CPC and CPM values while taking channel (display, paid search, paid social, etc.), and industry types into account. This website also offers CPC and CPM calculation formulas that it uses to perform the calculations. Plus, a couple of examples highlighting the CPC and CPM calculations are also provided by it. Now, follow the below steps.

How to calculate CPC and CPM online using theonlineadvertisingguide.com:

  • Start this website and go to the CPC calculator section.
  • Now, specify the channel, industry type, and country name.
  • Next, enter the Total Cost and Number of Clicks values.
  • Next, click on the Submit button to view the CPC value.
  • Similarly, go to the CPM calculator page and enter the required values to find out the CPM value.

Additional Features:

  • This website also covers topics and tools related to online & digital marketing like Product Recommendations, Benchmark Tools, Ad Calculators, Early Train Blogs, etc.

Final Thoughts:

It is another simple online CPC and CPM calculator that can also be used to calculate the advertising cost and number of clicks.

Pros Cons
Can Calculate both CPM and CPC values It offers CPC and CPM calculators on two separate pages
Provides CPC and CPM calculation formulas and examples

miniwebtool.com

miniwebtool.com is another free online CPC and CPM calculator website. This website offers multiple online calculators some of which are CPM, CTR, and CPC. Unlike other similar CPC and CPM calculators, it takes CTR and CPC values to calculate CPM. On the other hand, it takes CTR and CPM values to calculate CPC value. All the calculations are done in US dollars. It also shows the formula that it uses to calculate CPM and CPC values. Now, follow the below steps.

How to calculate CPC and CPM online using miniwebtool.com:

  • Start this website using the provided link.
  • After that, enter CPM and CTR values and hit enter to view the calculated CPC value.
  • Similarly, enter the CPC and CTR values and click on the Calculate button to view the CPM value.

Additional Features:

  • On this website, users get multiple Financial Calculators, Math Calculators, Sports Calculators, and Health & Fitness Calculators.

Final Thoughts:

It is one of the simple online CPC and CPM calculators that can also quickly calculate the CTR value.

Pros Cons
Can Calculate CPM, CTR, and CPC values Shows multiple ads
Provides CPC and CPM calculation formulas

adtagmacros.com

adtagmacros.com is another free online CPC and CPM calculator website. This website offers multiple internet advertising tools including CPC and CPM calculators. Other associated calculators that it has are Cost to Advertiser, CTR, eCPM, Total Budget, etc. It also explains various internet advertising terms like CPC, CPM, CTR, etc. Now, follow the below steps.

How to calculate CPC and CPM online using adtagmacros.com:

  • Visit this website using the given link.
  • After that, enter the number of impressions and cost to advertiser values to find out the CPM value.
  • Similarly, enter the number of clicks and cost to advertiser values to calculate the CPC value.
  • Finally, copy the final results.

Additional Features:

  • This website also comes with additional tools like VAST Tag Tester, DFP Tag Generator, Advertising Percentage Calculator, Ad Preview Tool, and more.

Final Thoughts:

It is another capable online CPC and CPM calculator through which users can calculate various internet advertising parameters.

Pros Cons
Can Calculate CPM, CTR, CPC, CPI, etc., values Shows multiple ads
Provides CPC and CPM calculation formulas

 

calculatorbag.com

calculatorbag.com is another free online CPC and CPM calculator website. This website comes with a combined CPC and CPM calculator that uses a number of impressions, number of clicks, and total cost to calculate the CPC and CPM values. Besides this, it also calculates the CTR value using the same set of input values. To help out users, it shows the steps of CPC and CPM calculation along with the formula that it uses to perform the calculation. Now, follow the below steps.

How to calculate CPC and CPM online using calculatorbag.com:

  • Go to this website using the provided link.
  • After that, enter the number of impressions, number of clicks, and total cost values.
  • Next, start the calculation to view the CPR, CMP, and CTR values.

Additional Features:

  • This website also offers additional online financial calculators such as EBIT Calculator, Commission Calculator, Cap Rate Calculator, Current Ratio Calculator, and more.

Final Thoughts:

It is another good online CPC and CPM calculator website that anyone can use without much hassle.

Pros Cons
Can Calculate CPM, CTR, and CPC values
Provides CPC and CPM calculation formulas

 

adpushup.com

adpushup.com is another free online CPC and CPM calculator website. Through this website, users can easily calculate the cost per click value using the total ad cost and the expected number of clicks. It also explains what is CPC, the process of CPC calculation, and CPC calculation formula. Although, it lacks the CPM calculation feature. Now, follow the below steps.

How to calculate CPC and CPM online using adpushup.com:

  • Start this website and access the CPC calculator.
  • After that, enter the ad budget, and expected number of clicks.
  • Next, click on the Calculate button to start the calculation process.

Additional Features:

  • This website also comes with multiple ads and marketing-related tools like Adblock Recovery, Header Bidding, First Audience, Glimpse, and more.

Final Thoughts:

It is a simple online CPC calculator website that also explains what is CPC and shows the comparison between CPC and CPM.

Pros Cons
Can Calculate CPC Cannot Calculate CPM
Explains what is CPC and shows CPC calculation formula

 

prepostseo.com

prepostseo.com is another free online CPC calculator website. Through this website, users can calculate CPC, Ad Cost, and number of clicks values. It also explains what is CPC and highlights the difference between CPC, CPM, and CPA. To help out users, it also shows the CPC calculation formula. Unlike most other similar websites, it lacks the CPM calculator. Now, follow the below steps.

How to calculate CPC online using prepostseo.com:

  • Visit this website and open up the CPC calculator.
  • After that, select the CPC option from the Choose to Calculate menu.
  • Next, enter the cost of ads, and number of clicks.
  • Finally, click on the Calculate button to view the calculate CPC value.

Additional Features:

  • This website offers many useful online tools like Adsense Calculator, Paypal Fee Calculator, CPM Calculator, DA Checker, Plagiarism Checker, and more.

Final Thoughts:

It is another capable online CPC calculator website that allows users to find out the expected cost per click based on their budget and the expected number of clicks.

Pros Cons
Can Calculate CPC Cannot Calculate CPM
Explains what is CPC and shows the CPC calculation formula
Highlights differences between CPC, CPM, and CPA

searchenginereports.net

searchenginereports.net is a free online CPM calculator website. This website offers multiple search engine-related tools one of which is a CPM calculator. This calculator allows users to estimate the click-per-mile (thousands) values using Campaign Cost and the Number of Ad Impressions. Plus, both the CPM calculation formula and the steps of calculation are provided by it. Although, it lacks the CPC calculation tools.

 Now, follow the below steps to calculate CPM online using searchenginereports.net:

  • Launch this website and access the CPM calculator.
  • After that, enter the Campaign Cost and Ad Impressions values in the respective fields.
  • Next, click on the Calculate CPM button to start the calculation process.

Additional Features:

  • On this website, users also get other useful online tools like Age Calculator, Margin Calculator, Probability Calculator, Sales Tax Calculator, Discount Calculator, and more.

Final Thoughts:

It is another good online CPM calculator website that anyone can use with ease.

Pros Cons
Can Calculate CPM Cannot Calculate CPC
Explains CPM calculator and shows CPM calculation formula

 

eonads.com

eonads.com is another free online CPM calculator website. This website also explains what is CPM and whats its significance for advertisers. Besides CPM, it can also be used to calculate the Campaign Cost and Number of Impressions. Calculating the CPM requires two input parameters namely the Campaign Budget and the Number of expected impressions. Although, it does have one major drawback i.e. the lack of a CPC calculator. Now, follow the below steps.

How to calculate CPM online using eonads.com:

  • Start this website using the given link.
  • After that, select the CPM calculator and enter the required values.
  • Next, click on the Display Result button to view the CPM value.

Additional Features:

  • Other useful tools that this website offers are Ww Traffic, Social Media Marketing, Pay Per Click Campaigns, Traffic Magnetization, and more.

Final Thoughts:

It is another simple and effective online CPM calculator website that also supports Campaign Cost and Impressions calculations.

Pros Cons
Can Calculate CPM Cannot Calculate CPC
Explains what is CPM

 

ecalculator.co

ecalculator.co is another free CPC and CPM calculator website. Using this website users can also calculate the Number of Clicks, Number of Impressions, and Campaign Cost. Although CPC and CPM calculators are present on separate web pages. It also shows the formula that it uses to calculate the CPM and CPC values. It also offers content explaining what are CPC & CPM calculators, the Purpose of these calculators, Features of CPC & CPM Calculators, etc. Now, follow the below steps.

How to calculate CPC online using ecalculator.co:

  • Start this website and access CPC and CPM calculators.
  • Now, enter Cost, Impressions, and click values.
  • Next, click the Calculate button to view the calculated CPC and CPM values.

Additional Features:

  • This website also comes with related online calculators like Discount Calculator, Percentage Calculator, Depreciation Calculator, and more.

Final Thoughts:

It is another capable online CPC and CPM calculator website that users can use to calculate both CPC and CPM values.

Pros Cons
Can Calculate both CPM and CPC values CPC and CPM calculators are present on two separate pages
Also offers multiple related calculators

clickfunnels.com

clickfunnels.com is another free online CPC and CPM calculator website. Through this website, users can quickly calculate the Click Per Mille value. To do that, users need to enter the known campaign budget and the expected number of ad impressions. Besides this, it also explains what is CPM and shows the CPM calculation formula with examples. It also highlights the primary difference between CPM, CPA, and CPC values. Although, it lacks the CPC calculator. Now, follow the below steps.

How to calculate CPM online using clickfunnels.com:

  • Start this website using the provided link.
  • After that, select the CPM calculator and enter the campaign cost and number of impressions.
  • Now, click on the Calculate CPM button to start the calculation process.
  • Finally, view and copy the CPM rate value.

Additional Features:

  • This website also offers additional business tools like Image Compressor, QR Code Generator, Sales tax Calculator, Add Play Button, etc.

Final Thoughts:

It is another simple online CPM calculator website that also shows the CPM calculation formula differences between CPM, CPC, and CPA.

Pros Cons
Can Calculate CPM values Cannot calculate CPC values
Shows CPM calculation formula with examples

smallseotools.com

smallseotools.com is a free SEO tools website that can also be used to calculate CPM values. Like other CPM calculators, it requires Campaign Cost and Number of Ad Impression values. Besides CPM, it can also calculate the Campaign Cost and Ad Impressions values. To help users out, it also shows CPM calculation steps along with an explanation of the CPM calculation formula. Now, check out the below steps.

How to calculate CPM online using smallseotools.com:

  • Start this website and open up the CPM Calculator.
  • After that, enter the Campaign Cost and Ad impressions values.
  • Next, click the Calculate CPM button to view the calculated CPM in dollars.

Additional Features:

  • On this website, users also get additional online tools like Article Rewriter, Word Counter, Spell Checker, MD5 generator, and more.

Final Thoughts:

It is another simple online SEO tools website that anyone can use to calculate the CPM, Ad Impressions, and Campaign Cost values.

Pros Cons
Can Calculate CPM values Cannot calculate CPC values
Shows CPM calculation formula Shows intrusive ads on its interface
Can also calculate Campaign Ad Cost and number of impressions

 

digitalbyserenity.com

digitalbyserenity.com is another free online CPC and CPM calculator website. This website not only helps users calculate the CPC and CPM values but also helps them calculate the CTR (Clickthrough Rate) value. It also explains terms related to CPC and CPM calculations like What is CPC, CPM, Impressions, etc. In general, it is another simple to-use CPC and CPM calculator website. Now, follow the below steps.

How to calculate CPC and CPM online using digitalbyserenity:

  • Start this website and access the CPM Calculator section.
  • Now, select CPC or CPM calculator.
  • Next, enter the required values.
  • Finally, view the calculated CPC and CPM values.

Additional Features:

  • On this website, users also get additional online calculators like Campaign Calculator, Free Site Audio Tools, SEO Sore Checker, and more.

Final Thoughts:

It is another simple and effective online CPC and CPM calculator that allows users to quickly find out CPC and CPM values.

Pros Cons
Can Calculate both CPC and CPM values
Shows CPC and CPM calculation formulas

 

thumbvista.com

thumbvista.com is the next free online CPM calculator website. This website uses Campaign Cost in dollars and the number of Ad impressions to find out the CPM value. Plus, options to calculate Campaign Cost and Ad Impressions are also available. Although, it does lack the CPC calculator. It also answers common questions related to CPM like what is CPM, what CPM in advertising means, etc. Now, follow the below steps.

How to perform CPM calculation online using thumbvista.com:

  • Launch the interface of this website and access the CPM calculator.
  • After that, enter the number of ad impressions and campaign cost values.
  • Now, hit the Calculate button to view the CPM value.

Additional Features:

  • A variety of additional tools are provided by it such as Mobile Ads, Streaming Video Ads, Mobile Coupons Solutions, etc.

Final Thoughts:

It is another decent online CPM calculator website that lacks the CPC calculator.

Pros Cons
Can Calculate CPM values Cannot perform CPC calculations

convoboss.com

convoboss.com is another free online CPC and CPM calculator website. On this website, users get both CPC and CPM calculators but on two separate pages. The unique property of this website is its ability to perform calculations in USD, GBP, and EUR currencies. Plus, the most frequently asked questions related to CPC and CPM are also answered by it such as What is CPC & CPM, How does price impact CPC, and more. Now, follow the below steps.

How to calculate CPC and CPM online using convoboss.com:

  • Start this website and open up CPC or CPM calculator page at a time.
  • Now, specify the currency type.
  • After that, enter Ad Campaign Cost & Number of Clicks values for CPC calculation.
  • Next, enter the Ad Campaign Cost & Number of Impression values for CPM calculation.
  • Finally, view the calculated CPC and CPM values.

Additional Features:

  • This website also offers case studies related to Ecommerce, Winery, Law Firm marketing, etc., fields.

Final Thoughts:

It is another capable online CPC and CPM calculator website that can perform calculations considering different currencies.

Pros Cons
Can Calculate both CPM and CPC values Contains CPC and CPM calculators on separate pages
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